Limitations of keywords limit traffic

Some site owners try to use only a few keywords. Often these keywords generate significant traffic. But, unfortunately, many other sites are trying to achieve the same result using the same keywords. And with significant competition among web-sites occupy the first position in Google SERPs page is not easy.

Example of the limitations of keywords

Can be exemplified. Suppose the company is considering two candidates for the position of programmer. In summary, one candidate provides information on the ownership of the languages ​​Java, JavaScript, PHP and HTML, among other skills; another candidate in addition to the same language added information on the ownership of C, C ++ and experience in developing applications for smartphones. The position for which the employee is selected, it requires a variety of skills. Most likely, the company will choose the second applicant's candidacy. Using a larger number of different keywords allows you to inform those who are looking for more opportunities.

Benefits of diversity keywords

The use of one or more limited keywords like optimize resume when it reports only one candidate for the position talent. Thus there is a loss of opportunities. But if you use a wider (but related) range of keywords, you can get the attention of a wider audience. For example, as special kinds of mobile devices can act as "cellphone" and "smartphone". It must be remembered that users looking for something using a search engine may use different words to search, slightly different from each other. Thus, increasing the variety of keywords, you can attract to your site more visitors.

Buyers who are close to make a purchase, use long tail keywords. If we try to only use the keyword "widget", the site owner will not be able to attract such buyers. The keyword desired to use more descriptive terms.

It is hoped that the article has convinced even slightly expand the diversity of keywords. Limitations of keywords due to their limited traffic. Limited traffic may limit the profitability of the site. But no one wants it for their own site. Good luck!